Our Story

Yeti Jeans began in 2023 after I came across a pair of vintage jeans with frayed hems. Something about that look struck a chord with me, and I thought: “What if that wasn’t fray… what if it was fur?” We already love shearling jackets, fur-lined slippers, fuzzy hats. Why not bring that same cozy feel to pants? That idea became an obsession, and eventually, the passion project that is Yeti Jeans.

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I also wanted to create an alternative to today’s fast-fashion mindset. Too many brands feel like marketing first, product second. Yeti Jeans is the opposite. It’s a community-driven brand built to bring people together and deliver real value. We’re not here for a quick buck; we’re here to give you something that feels and looks good.

Warm, fuzzy, and made with intention, both in the clothes we make and the way we treat our customers.

- Sacha Gautreau, Owner